Hmm. I wonder if enough people pre-register for this, that it will actually go into production and be made.
The pic you posted looks like it was done in Adobe Illustrator, which made me think it might be some kind of scam but I found a pic on their site with an actual model, and links to articles on their site. They say they don't give your info to third parties, but then why would they ask what your favorite poker sites are?
Depending on their pricing point I can image this thing selling like the George Foreman grill has. Too bad it looks like they're just marketing it to poker sites. You'll probably be able to get this thing through Frequent Player Points or something.