after the flop i will bet whats in the pot then if the opponent calls turn 3/4 and if he calls again half the pot.. maybe thats a reasonable bet to protect my cards and the pot..
it depends on the stack size of you and villain also if its a near the bubble hand and many other factors aswell like your position on the table and his style of play. in most cases i would bet at least 50% to 75% of the pot however if im the first to act i might check raise specially if vilalin is a loose player.