Ontario Online Poker Market Surpasses US Regulated States, WSOP.ca Tops Traffic Table

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The Ontario online poker market is growing faster than its state-based counterparts in the US according to the latest cash game figures.

The Ontario online poker market has gotten off to a strong start with WSOP Ontario leading topping the latest traffic rankings. (Image: Flickr/J. Stephen Conn)

Data revealed by Poker Industry Pro shows that WSOP Ontario is now the Canadian province’s largest platform with an average of 335 cash game players at peak times.

That figure not only doubles the number of players WSOP Ontario attracted when it launched in September, it’s enough to put it ahead of PokerStars Ontario.

WSOP and GG leapfrog PokerStars in Ontario

WSOP.ca, which works in collaboration with GGPoker, overtaking PokerStars in the newly regulated Ontario online poker market is noteworthy. Indeed, these two operators have been battling for supremacy in regulated markets across the world over the past five years.

PokerStars previously had the edge, but GGPoker is currently leading the way internationally and in local markets, including Ontario. Away from the PokerStars vs. GGPoker battle, the more significant takeaway from the latest data dump is the size of Ontario’s regulated market.

Although comparing like-for-like is tricky, there are more players currently using licensed Ontario poker sites than in any regulated US state. Looking at the latest numbers on PokerScout, New Jersey’s top network is WSOP/888.

Even with a liquidity pact making it possible for players in New Jersey to compete with their counterparts in Nevada and Delaware, WSOP/888’s 24-hour peak is 516. Partypoker NJ’s 24-hour peak is 200, while PokerStars NJ’s is 145.

The latest Pennsylvania online poker rankings have PokerStars PA top for traffic with a 24-hour peak of 369 players. Michigan’s online poker market is marginally smaller than Pennsylvania’s, and the state’s leading app, PokerStars MI, currently has a 24-hour peak of 318 players.

Strong start for Ontario online poker market

The numbers in Ontario already compare favorably to any of these figures. Although WSOP Ontario wouldn’t rank top in any of the US states we’ve highlighted, the market as a whole has surpassed Pennsylvania’s and Michigan’s total.

New Jersey Online Poker Market

Poker Network Traffic 24-Hour Peak
WSOP/888 US  516
Partypoker NJ 200
PokerStars NJ  145
Total 861

Ontario Online Poker Market

Poker Network Traffic 24-Hour Peak
WSOP Ontario  335
PokerStars Ontario 230
BetMGM Ontario  135
888poker Ontario 40
Total 740

Michigan Online Poker Market

Poker Network Traffic 24-Hour Peak
 PokerStars MI  318
BetMGM MI 166
WSOP MI  147
Total 631

Pennsylvania Online Poker Market

Poker Network Traffic 24-Hour Peak
 PokerStars PA  369
 BetMGM PA  83
Total 539 

There are some caveats to the comparisons. Ontario has a population of 14.5 million. That makes it bigger than New Jersey (8.8 million), Pennsylvania (12.7 million), and Michigan (9.9 million). The Ontario online poker market also consists of four networks on which six sites are active.

Therefore, in terms of market size and potential, Ontario has more of both than its US counterparts. However, the speed at which the market has grown is notable. New Jersey’s online poker market went live in 2013. Pennsylvania followed suit in 2019, and Michigan opened its virtual doors in 2021.

Ontario has made a bigger splash than all three markets did in their first month of operation. Based on this, Canada’s first foray into ring-fenced regulated poker is already a success.

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