I can't believe nobody's answered to this but I'll throw in my 2 cents worth.
It is way more involved than others and expensive but perhaps no more than some competitors, I think maybe a better dollar value than most. Go to their site and Youtube to get more info than I'm willing to spend my time giving here. JMO, could be a good deal depending on how serious you are.
I'm mainly posting this to let you know that until Nov 17, they are running a one month for $99 sale as opposed to the normal $299. It looks like there's an addition 33% off monthly if you continue the subscription.
As always, do your own research and try it out. They do have a free option available. Sorry I can't be specific but I haven't started using it myself yet, just seen it used by people I respect, i.e., Lex, Spraggy, etc. glgl