The secret of a good bluff is to take the opportunity to deceive your rivals. For example, in a dry table without possible projects, it is the ideal opportunity to bluff.
But for the bluff to be successful, it is important to know the opponent in front of you.
Because if he is an aggressive player who plays weak hands, and even plays any two cards, it will be more difficult to deceive this type of rivals than a tight player who does not like to take risks.
That is, the more information you have about players at a table, the more likely it is that your bluff will be successful in a timely situation.
On the other hand, bluffs should be done in isolation, not repeatedly, because if you do it very often you will create a player image that wants to bluff constantly. And that's not good for you, because your rivals will use that information against you.
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