First the returning recreational players tended to get taken to the cleaners by more experienced players. That must leave a bad taste in the mouth and with increased financial insecurity, I doubt many will want to keep 'experimenting' with poker.
The second thing (that several pros have talked about) was everyone saturating the market with this or that series or promotions. There is just so much money in the poker ecosystem and the fact that Covid-19 lay offs drove business for fairly brief window was ignoring the fact that the world was facing a severe financial tightening.
In the longer term I think poker also needs to look at how it will promote itself to an expanding market. The televised live events should be a big draw to new players, the EPT and WSOP being the biggest, but the WSOP live is now stuck behind PokerGo's paywall.
To be fair it is difficult to see, what poker sites could really have done about this. Its just the nature of the game, that recreational players lose their money to regulars. The job of poker sites is to continue to attract new recreational players by offering exciting games, promotions and a hassle free playing experience.
This is definitely true. I guess, poker sites assumed, the good times would last forever, which with hindsight was an obvious mistake. Guarantied price pools were jacked up all over the line only to have to be rolled back again, when overlays started to appear.
Definitely agree about this. The fact, that poker appeared on main stream TV was a big contributing factor behind the poker boom 10-15 years ago. TV is a little outdated these days, but putting WSOP behind a paywall will not do anything good for poker in the long run.
I think it sadly is. There are many overlays recently, even on pokerstars where they were very rare