On a second thought (new post cause cannot edit anymore):
To give you a very extreme example. Lets say you wake up UTG with AA, you do your standart opening raise of...lets say 3BB and get 3bet. Are you happy about it? Yes of course, you 4bet him, he shoves, you call and he shows AJo. Still happy? Yes, of course.
Same goes for KK and probably also for QQ. Because you know that there are very few hands that can actually beat you (AA/AA or KK against your QQ) All other hands like Ax or lower PP's rely on a miniscule amount of outs to win: A on the flop or a set.
Ergo, you let the sucker pay to play against the top of your range.
On the other side, you open raise with 33 UTG (which is probably always a mistake in FR games) and he 3bets you. Are you happy? Probably not so much. All you can do here is to 4bet shove and hope he folds or to fold yourself, cause your 33 get beat by so many combos.
So this is the bottom of your range. and you only would play it as a bluff with marginal backup equity in case he shoves trash like AJo and doesn't connect with the board.
The trouble you are getting yourself into is caused by overplaying the middle of your UTG range. Hands like KJo, QJs/o, 99, AJo, ATo, suited connectors do not withstand much heat, so you don't want a 3bet here. You want to see a flop with them, not a 3bet. Even worse, the reverse implied
odds are so massive with those hands that you will most likely win a little bit when you win and stack of when you don't. Let's say you call the 3bet with KJo and the board comes 2K7 and you get action...trouble trouble
Alright, we covered the hand range, let's look at the betsize. What most people do not understand is the fact that hand ranges correlate with betsize. They play a tighter range, but still give other players the same price. Let's say you open AK from UTG with 3 bb and you get 3bet.
The pot is now .5bb+1bb+3bb+9bb= 13.5bb. An idiot in MP calls 9bb with his QJo, the pot is now 22.5bb, which gives the button a little over 2:1 to call. Pot is now 31.5bb and you get 3:1 to call, which you do...and tadaaaa you're in a multiway pot OOP with a hand that has frontloaded equity, meaning that you most likely end up with TPTK or air against draws, sets, 2pair or trips ...not so good. If you don't flop an A or a K here, you need to check/fold.
Now lets say the table is lose so you raise 4bb from UTG with your AK and get 3bet.
Pot is now .5+1+4+12bb = 17.5bb. Not many idiots will call 12bb with trash and most will understand that they have no business with trash hands in a pot like this, since they just get a little over 1:1. So you most likely play heads up which is what your hand likes very much even OOP....untill someone shoves with AA or KK of course.
As far as middle PP go, do not make the mistake and limp in in early positin to set mine. Very few tables are so passive nowadays that you can get like 5 calls (which is your wet dream). Most likely you get raised, your odds go down the drain and you have to rely on implied odds and the right board texture (good luck playing your set against str8/flush draws)
TL;DR. Play the top of your range and increase price. Understand, that pots grow exponentially, so for every bb you raise the 3bettor as well as the 3rd guy in the pot have to pay 3bb more. If you raise 3bb and get a call, the pot is 7.5bb. The 1/2pot cbet will be 3.75bb.
If you raise 3.5bb, the 1/2pot cbet is now 4.25bb and if you raise 4bb, it will be 4,75. Just do a quick calculation of your raise size preflop, take a 1/2 bet pot on the flop, as well as turn and river and see how huge the difference in potsize is. And this is where your premium hands shine. You don't just raise them to get everyone to fold, but when you play KQs against KTo you neet to bloat the pot, cause when you both hit the K on the flop and you get to showdown with 1/2pot sized bets you'll get 45bb with a 3bb preflop raise and 51bb with a 3.5bb raise. That's 6bb difference
And this is what you want, e.g. the
iphone effect. If the muppets want to pay 1k for a phone that does the same stuff like a 200$ phone, let them pay. If they want to play J9s against your KQs, make sure to let them pay. They might win here and there, but over a couple of hands you'll be ahead.
Conclusion: It gets interesting when the table realises, what you're doing and they start to fold. First thing is raising your bluffs (aka your low PP) 4BB and watch everyone fold and then you open up your range and then you lower the price...in this order.
As always: If you run into the same difficult spots over and over, it's most likely that you have a major leak and you get exploited to death. So think about that as well