Maybe a better Q to ask yourself is, at any stage of a hand, "what can I beat". Say your holding K 10 and the flop is K 10 J, 2pr nice, you bet out and are reraised all in, all you beat is AA, AK, AJ, A10 and weaker, you are beaten by AQ, KK, JJ, 10 10 and 9 Q, always think out the possibilities before clicking that call button to a reraise.
The original Q also depends whether you are male or female,
eg. Women prefer to see a big diamond on their hand, 3rd finger on the left.