I honestly think it's related to how I play that makes me call. I'm pretty decent at bluffing
people off of hands at times, so I think that's where I get into bad situations I start to assume the other guy is making plays I would make. Especially if I've been running good, then it really starts to make sense that the other guy would play back at me with very little.
Most of these hands I catch something in the middle I think might put me ahead, and the other guy just flips over more. i.e. I'll catch a Jack for top pair and the guy ends up flipping over trips. Not quite a cooler I think, but kind of close.