Originally Posted by psy0nyd3
Well I'm sure the online poker sites were providing the bulk of advertising revenue for the shows so... No poker sites, no shows.
Not just advertising revenue. In most cases they were paying for the shows to be made and in some cases they were even buying the airtime they were shown in. The shows themselves were really just extended commercials.
I think I read a little while back that the WSOP and the National Heads-Up championship were the only televised poker events that were produced on the tradtional network-pays system.