So it sounds like something they use to bring players back who have been inactive for a while.. Or some type of extra promotional tourney for the players.
This is what I got back:
Bovada Poker Customer Service
11:08 AM (3 minutes ago)
Thanks for contacting Bovada Poker Customer Service.
We understand that you have an inquiry about a tournament and we would be glad to assist.
Upon checking, we can see that you are pertaining to the Private Weekly $1,000 Freeroll. Please note that this freeroll is by invite only. We would encourage you to check your email regularly to see if you are qualified for any bonuses or promotion. Rest assured that as soon as you are eligible, you will be notified. To ensure that you properly receive bonus notifications, kindly make sure that your email address on file is updated.
We offer Freeroll and point tournaments too. Take a look at the following information and see if you can find something similar:
Our Poker Customer Service Team is available by phone and e-mail at firstname.lastname@example.org
24/7 to help if you need anything else.
Poker Customer Service